Google Ads management
Search, Maps, and Performance Max campaigns built around buyer intent — with ruthless negative-keyword hygiene so you stop paying for the wrong clicks.
Paid Advertising
Ads that pay for themselves — and prove it.
Paid advertising is the fastest way to put your business in front of buyers — and the fastest way to burn money when it's run carelessly. We build Google and Meta campaigns around one metric that matters: return on ad spend. Every dollar is tracked from click to customer, so you know exactly what your ads earned.
The difference between profitable and wasteful ad accounts usually isn't the budget — it's the structure. Tight keyword targeting, honest negative-keyword lists, landing pages built for the ad's promise, and conversion tracking that measures sales instead of clicks. That's the unglamorous work we do every week, and it's why our average client sees a 3.2x return.
How we run your ads.
Tracking before spending
We won't spend your first dollar until conversion tracking is airtight. If you can't measure what a click became, you can't manage it — most wasted ad budgets die right here.
Structure for intent
Campaigns are split by buyer intent, not convenience. Emergency searches, comparison shoppers, and brand searches get different bids, different ads, and different landing pages.
Landing pages that keep the promise
An ad is a promise; the landing page keeps it. We build dedicated pages matched to each campaign — Google's research shows even a 0.1s speed improvement lifts retail conversions by 8.4% (Deloitte/Google, 'Milliseconds Make Millions').
Weekly optimization, monthly proof
Search terms are pruned weekly, budgets shift toward what's converting, and your monthly report shows spend, revenue, and return in plain English.
What's included.
Meta ads (Facebook & Instagram)
Creative-led campaigns for demand generation and retargeting, with audiences built from your actual customer data rather than guesswork.
Landing page design
Dedicated, fast-loading pages matched to each campaign's promise — the single most neglected lever in small-business advertising.
Full-funnel tracking
Call tracking, form tracking, and revenue attribution so reports show what your ads earned, not just what they cost.
What it costs.
Ad management runs $1,000 to $2,500 per month depending on channels and campaign complexity, plus your ad budget paid directly to Google or Meta (most clients start between $1,000 and $5,000 per month in spend). We take no percentage of your budget — our incentive is your return, not your spend. The free audit includes a teardown of any existing ad account.
See our plans and starting prices →
Real result — Summit Home Services: We rebuilt a home-services ad account that was hemorrhaging budget — and turned it into a 4.6x return on ad spend.
Questions about paid advertising
How much do ads cost for a small business?
Two numbers: our management fee ($1,000–$2,500/month) and your ad budget paid to the platforms (most clients start at $1,000–$5,000/month). The audit tells you what budget your market realistically requires to compete.
How fast will I see results from ads?
Qualified traffic can start within days of launch. Expect 4 to 6 weeks of data-gathering before the account settles into reliable, optimized performance.
Do you take a percentage of ad spend?
No. Flat management fees only — agencies paid by percentage are incentivized to grow your spend, not your return.
Google Ads or Facebook — which is right for me?
Google captures people actively searching for what you sell; Meta creates demand and re-engages past visitors. Urgent services skew Google; visual and impulse products skew Meta. The audit gives you a channel-by-channel recommendation.
What if I've tried ads before and lost money?
That's the most common account we inherit. Nine times out of ten the problem is broken tracking, no negative keywords, or ads sent to a slow homepage — all fixable, and the audit will show you which ones apply.
Do I keep my ad account if we part ways?
Always. Your account, your data, your customer lists. No hostage-taking — it's in our agreement.
Ready to ignite your growth?
Get a free, no-obligation audit and we'll show you exactly where paid advertising can move the needle for your business.
Get My Free Audit